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Sunday, November 24, 2013

Industry Expert Blog

Legal liabilities are concerns for new startup companies.  In the entertainment industry there are many that need to be addressed and companies must have a strategy on combating them.  The Entertainment Law Update Podcast by Gordon Fire mark is a great podcast to keep updated on the newest legal concerns in the entertainment industry.  Podcast# 43 “No copyright Sherlock?” mentions a case of copyright infringement.  William Faulkner estate sues Sony for using a nine- word quote from a Faulkner novel.  The quote says, “The past is not dead. Actually it’s not even past” is paraphrased in the movie Midnight in Paris.  The court dismissed this motion in favor of Sony, which could not find similarity enough to enforce the lawsuit actions.    Gordon Firemark gives other examples of similar examples of copyright infringement cases.  Other publishing companies have been challenged with this issue.  New startup companies need to ensure that any copyright is filed with the Copyright Office in a timely manner to prevent others from using the work.    The United StatesCopyright Office gives clear instructions on how to register, and even provide user-friendly videos to help authors to protect their work.

The next podcast # 44 by GordonFiremark discusses crimes, FOIA, and blurred lines.  In this podcast it discussed a lady wanting to use the song “Happy Birthday” in her movie to discuss the history of it.  Nelson contacted the one who had the rights to it, and was “quoted a licensing fee of over $1,500”(Firemark, 2013).  Warner Chapel had control over the exclusive rights of the song and melody however after much research, she found that the melody and lyrics itself were not copyrighted formally and should be use for the public.  Warner Chapel Music did not challenge her evidence but was just trying to decrease the lawsuit amounts.  Here again we tend to see copyright issues even with the very basic songs we have known for years.  The legal requirement to file a lawsuit is that a copyright must be properly registered in a timely manner.  This decision was dismissed.   According to copyright.gov (2013) “A work of authorship is in the “public domain” if it is no longer under copyright protection or if it failed to meet the requirements for copyright protection. Works in the public domain may be used freely without the permission of the former copyright owner”.  A new start up company must be able to differentiate what is truly illegal to use and what is public domain.  Hiring an entertainment lawyer can help with understanding the differences and ensure that the company is following standard operating procedures and preventing it from getting into litigations.


The last podcast #33 from Gordon Firemark is about many cases of copyright infringement, trademark infringement and a cease and desist letter sent from Jack Daniels lawyer, Christy Susman to author Patrick Wensink who wrote Broken Piano for President.  Jack Daniels claims that the front cover of the author’s book resembled the label for Daniel’s whiskey.  The letter, which went viral about how nice it was but also firm, allowed the author to know that the company needed to protect its trademark from being weakened.  Laws and regulations are put in place to be followed.  Companies must be on the lookout for anyone that may try to use their brand to their advantage either for monetary reasons or for the association with the brand.  How can companies do this?  Watching your competitors and doing careful market research can lead to results.  Companies should hire specialists that will constantly be on the lookout for any infringement cases that may cause the brand to be weakened.





References:




http://www.abajournal.com/news/article/jack_daniels_cease-and-desist_letter_goes_viral_for_being_exceeedingly_poli/

 Image Reference:
http://www.google.com/imgres?imgurl=http://i.huffpost.com/gen/698330/thumbs/o-JACK-DANIELS-BOOK-COVER-570.jpg%3F1&imgrefurl=http://www.huffingtonpost.com/2012/07/23/jack-daniels-book-cover_n_1696453.html&h=421&w=570&sz=133&tbnid=WBKeTc4Vny6WZM:&tbnh=90&tbnw=122&zoom=1&usg=__ChNh81c7MfM8aKlFAZj2q4ubFTU=&docid=pYxR-sUWhOK0gM&sa=X&ei=k4uSUt-XBOnY2wXv44DYBw&ved=0CFEQ9QEwBA






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